World Radio Day 2017 celebration
Monday the 13th of February 2017 was UNESCO's World Radio Day - a day where broadcasters, producers and radio lovers all over the world celebrate radio as a medium.
The day is also used each year to focus the industry on ways of improving skills and exploring relevant subjects.
At Hindenburg we celebrated World Radio Day by collaborating with other organisations and offering radio producers discounts.
In 2017 the theme of WRD was "Radio is You". A particular focus area was improving the collaboration between radio stations and the surrounding Civil Society, Non-Government Organisations and Educators.
As this is an area Hindenburg is particularly engaged in, we teamed up with Cultural Survival to promote their mission to advance Indigenous Peoples' rights & cultures worldwide.
In 2015, the World Bank adjusted the global poverty line figure to $1.90 per day per family of 4.
This means that a family must earn at least $1.90 a day to meet its most basic food, clothing and shelter needs. A family earning less is generally accepted to be living in extreme poverty.
It is estimated that half of the world's population, about 3 billion people, live in poverty. Of that, at least 700 million people live in extreme poverty, earning less than $1.90 per day per family.
A large number of these families are Indigenous Peoples, who are furthermore often discriminated against and denied equal access to education, media and services in their home countries.
For the whole of World Radio Day around the world, from 00:01 in Kiribati on the Christmas Islands, to 23:59 in Honolulu, Hawaii, Hindenburg will proudly offer a full Journalist licence for $1.90*. We will match all income from those licences sales and donate all proceeds to Cultural Survival.
Here at Hindenburg, it is all about the story.
Please join us to help Indigenous Peoples around the world tell their story.
* please note these offers are only applicable to individual licencees of Hindenburg products, not organisations or companies.
THE SCORE - how much have we collected for Cultural Survival so far:
Monday 13th Feb 23:59 on the International Dateline: approx. USD 5,000!